Purity Lash Mascara - Black

Inika Purity Lash Mascara - Black

Natural vegan mascara!

Protect and nourish the lashes with this water-based Cranberry mascara, complete with a tapered brush to get coverage from the inner to outer part of the lash line.

The world's most certified organic mascara with the highest percentage of certified organic ingredients - 71%.

A pioneering Mascara that accentuates even the most sensitive eyes with the purest formula. Purity Lash Mascara features 71% Certified Organic ingredients that enrich lashes while imparting full-coverage rich pigment. This world-first formula is enriched with Carnauba Wax for supreme hold, plus nourishing botanical ingredients that strengthen hair fibres.

Lash-loving Castor Seed Oil, loaded with essential fatty acids, supports healthy lash growth alongside astringent and anti-inflammatory Magnolia Bark extract, which serves to nourish and condition for smooth application. Meanwhile, Vitamin E-rich antioxidant Sunflower Seed Oil strengthens and protects. This Natural, Organic and Vegan formula nourishes lashes, leaving a glossy shine with no clumping or flaking thanks to its Cranberry water base, featuring Vitamins C and A.

Purity Lash Mascara is complete with a tapered wand to gain coverage of the inner and outer lash line. Ideal for the most sensitive eyes and for those searching for a mascara that is truly rich in nourishing Certified Organic ingredients, Purity Lash really is The One!

Certified organic formula
With cranberry water for a shiny shine
Rich in nourishing ingredients

• 100% vegetable formula that cares and protects the lashes
• Mineral pigments for intense, rich colors
• Long-term formula that stays on all day and does not clump
• The world's highest percentage of certified organic ingredients 71%
• Special conical brush to define and extend any lash

Packaging

The packaging is made of aluminum and the cap of 30% PCR. PCR is short for post-consumer recycled. PCR products are made from recycled plastic from waste materials from household, commercial, industrial and institutional settings. Post-consumer waste is the largest waste stream in the world.

INIKA Organic has become plastic neutral by using sustainable packaging and by tackling the plastic crisis. They want to reduce the plastic footprint by means of the new packaging. The new packaging is made from 90% sustainable and recycled materials, such as aluminum, sugar cane, recycled plastic and glass. Complementing this change, INIKA Organic has been certified as Plastic Neutral by Waste Revolution. This organization is committed to helping other organizations measure, reduce and compensate for their plastic use.

Durable aluminum packaging.

Characteristics:

- Based on natural ingredients
- Free from mineral oils, parabens, EDTA, BHT-BHA and artificial colors
- Allergen-free perfumed
- Doesn't contain Ethyl Alcohol & Ethanol
- Cruelty Free
- Vegan
- Halal
- 8g

Ingredients (INCI):